L&M possesses a wide range of industry and association management experience from operational, executive and marketing perspectives and can provide useful strategic support to the organization, especially to board members in their governance roles. L&M can assist associations in the development and writing of an effective annual plan. Through our work with current and former clients we have developed a very effective planning process leading to an "annual implementation plan" that is a cross between a long range plan, a strategic plan and a marketing plan.